You’re a fitness fanatic, a cardiovascular enthusiast, a smoothie-making obsessive with calf muscles that could split an atom more effectively than the Large Hadron Collider and rippling abs hard enough to stop bullets in their tracks. You’re basically the Neo of exercising.
But your pals down the pub don’t appreciate your finely sculpted torso or super defined pectorals, and your squats and push ups in the office are making your co-workers uncomfortable. Like the Incredible Hulk in a closing credit sequence, you’re destined to walk alone on the path of being really really good looking.
There are, however, better ways to indulge your callisthenic enthusiasms – and they could see you rolling in cash.
With the right knowhow, you could turn your acumen for fitness into a full-blown business. And now is exactly the right time to do it.
The pure case for fitness
Let’s take Pure Gym as an example. The low-cost private gym chain opened in 2009, and has since gone on to open 90 gyms across the UK. It plans to open 300 gyms by 2020.
The owner of the chain, Peter Roberts, said of his business, “The UK was dominated by the mid-market and top-end chains and there was a real opportunity at the bottom end.
“Having been in hotels and pubs where cash and big staff numbers were an interesting challenge, going into a business with relatively low staff numbers and no great need for cash sounded pretty attractive.”
Spotting the niche in the market has been fruitful for Roberts. His chain of gyms now has more than 450,000 members, and that number is rising steadily.
Each gym is almost run entirely by the customers. These large workout areas are watched over by two members of staff and 12 self-employed personal trainers. Customers enter the gyms with pin codes at the entrance.
Becoming one of these personal trainers could be your dream job. But to attain it you’ll have to do more than flex your abs at Peter Roberts. You’ll have to get qualified.
The right course
Courses for personal training are, thankfully, not difficult to come by, and can be completed online with a fully accredited provider. These courses go above and beyond foundational exercising knowledge, teaching you how to exercise different body types, nutritional patterns, dietary habits, and motivation and communication techniques.
Once you’ve gained your fitness qualification, you’ll be able to take on any clients you want, providing them with a comprehensive and professional service. Peter Roberts will be perking up his ears at your talent.
So ditch your desk job. You’re wasted there, like the World’s Strongest Man tearing phonebooks for a living. Start studying and you’ll soon be fighting fit and earning cash.
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